Next Marketing Seminar: Thursday, May 22, 2008
Build relationships. Create loyal fans. Promote positive word of mouth.
In this half-day, interactive seminar you'll learn tactics and best practices that have proven successful to not only hundreds of restaurant owners, but to the concept founders themselves.
You'll learn to advertise more effectively, broaden your marketing mix to include non-traditional channels, and lower your cost per customer gained - hundreds of ideas to begin immediately to get more customers more often. Plus, you'll walk away with a proven methodology to ensure long-term success.
Space is limited, so register below now. Or call (404.588.0863) or email us for more information.
Date / Time: Thursday, May 22, 2008 from 12:30pm to 4:30pm
Location:
Staybridge Suites, 540 Pharr Rd. (404-842-0800)
Cost: $150.00
Tools to choose your location
Location, location, location. We've all heard it, but choosing the correct location doesn't happen by chance. Commercial real estate brokers sell sites based on area demographics, great for choosing an area. Our Real Estate Evaluation Form and Marketing Opportunity Analysis Form help restaurant owners to go beyond the hype of the developers and brokers to quantify and compare potential and existing locations. You'll have a better idea of where your customers will come from and how much money it will cost you to market to them if you take the time to quantify your site before you open. As a bonus, the Marketing Opportunity Analysis Form is the most solid foundation you can get for a local store marketing plan. Two tools in one.
Cost: $40.00
Guerrilla Tools, LSM Strategy
There are 7 Core Competencies that every local store restaurant marketer should master in order to drive more traffic and increase frequency of visit to their unit. These seven proven techniques increase your frequency of message for far less money than traditional advertising. In this document, we combine these powerful marketing tools with complementary audiences common to most restaurants, regardless of whether they are casual or fast-casual. Learn to reach your audiences in creative ways that maximize your resources and keep you focused on your objectives.
Cost: $40.00
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“This is great, great, great, great stuff!!!!! I have been around Bryan for years and can assure you that if you follow his plan, it WILL WORK!!!!!!!!!!!!”
“You have always pushed me to think differently about LSM and to try new avenues for bringing in the customers. You have been a great asset to my success.”
“I have told everyone that would listen to me what a fantastic class it was. It was one of the best presentations I’ve seen.”
“The class was beyond what I expected.”